Editor-in-Chief


Rachel Fishman Feddersen
Editor-in-Chief,
Parenting.com

Rachel Fishman Feddersen oversees all editorial operations of Parenting.com, the online home of the Parenting and Babytalk magazine brands. Her efforts have led to consistent growth for Parenting.com, which has more than doubled in size since she joined Bonnier Corp.'s Parenting Group in 2007. Under Rachel's leadership, Parenting.com has also been the recipient of numerous industry recognitions and awards, including a 2009 MPA Digital Award for Best Web-Only Tool and a 2009 National Magazine Award nomination for General Excellence Online.

Rachel has been creating and editing websites since the mid-1990s, with a focus on technical innovation, micro-targeted content, and user involvement. She has worked as site director of Meredith Corp.'s LadiesHomeJournal.com, where she won an award for online/offline brand strategy; as launch editor of WhattoExpect.com at Waterfront Media, the first online home for the blockbuster book series What to Expect When You're Expecting; and as senior editor at Disney's Family.com. She also oversaw the creation of Disney's VacationTogether.com.

Rachel began her online career in 1995 as the city editor at Citysearch.com, where she helped shape the direction of New York City's first online guide. In addition to her web development experience, she has also reported on New York City culture news as an onair correspondent for MSG Metro Guide Television, and covered FDA and scientific research news as a reporter for FDC Reports' The Pink Sheet. Rachel has been a frequent guest on WABC-TV's Eyewitness News, WNBC-TV's Today in New York, Fox 5's Good Day New York, and the CW11 Morning News.